It typically involves direct marketing through interactive means such as special events and free samples. For SEO purposes, you should definitely monitor the click through rates of different pages. You should be able to see the rates of specific pages on your website in Google Search Console. The authority of …

If you want to promote your website by purchasing sponsored links, always use the rel nofollow attribute. There's no other way. If Google finds that you've paid webmasters to build backlinks, you will end up with a hard to remove penalty. Duplicate content is not the only thing to be …

Long titles aren't displayed in full in search results which can be unhelpful to users. The structure of your URLs can also help search engines to better understand your website content. If you can alter the URL so that, for example, it includes the name of your website, you should …

Regardless of whether the software is free or paid, the more popular it is the more prone to hacker attacks it will be. For others, the Internet is their lifeline and the core of their business model. Finding online growth means unearthing low-cost ways to grow by exploiting an opening …

What makes SEO so hard? Also, web spiders don't visit a site only once. Social media platforms have all but taken over, and when it comes to SEO, they are a huge part of the strategy for any campaign. The Panda update (most recent update July 2015) scans your site's …

Lastly, and probably most importantly, you will want to make sure there aren't any duplicate or canonical issues associated with the homepage. Location is one of the most financially valuable metrics used in mobile advertising. Have you ever wondered why Google.com delivers different results for a user in the …

Normally, a new website will probably not emerge at the top of the search results. Currently, tailor-made websites accompany many direct and email campaigns. You need to ask many other questions as well. Rather than focusing on keyword density, you may want to pay more attention to LSI.

Disambiguation, and …

Microsoft Bing is the successor to Microsoft Live Search, which failed to gain substantial market traction. Modern SEO, now, kind of has two major areas. SEO is important whether you're a seasoned ecommerce veteran or just starting to sell online. Optimizing your site will be a continuous process, as search …

When it comes to SEO, there are a so many different techniques and methods that SEO specialists utilize. Search Engine Optimization is true scientific method that works. I always advice "Stick to basics", focus on getting real visitors and giving them a good experience while browsing your Website/blog. While …

As far as placement of banner ads in the area that is visible without scrolling, "less is more." Anchor text (alternative terms: link text or reference text) is the text of a hyperlink. Make sure the article is easy to read, even to those who are new to the topic …

No two media plans are alike. People often think of Google as the only search engine that matters. While most sources show Google is the most popular search engine by far (80-90% of market share), SEO affects all search engines. Monitoring search engine market share news can be helpful in …